Each of our customers will have an individual account for their name after their registration. Customer satisfaction is what we really care about and we want our customers to know it. By being able to automatically keep track of their overall usage of the app and amount of transactions each account has made, we will be able to group our customers into segments such as new customers, loyal customers and star customers. For each customer segment, our communication channels will be used to ensure that they are pleased with their purchases through our app, and they will be encouraged to repeat purchasing through discount coupons and special offers.